{"id":14153,"date":"2023-10-03T08:40:08","date_gmt":"2023-10-03T06:40:08","guid":{"rendered":"https:\/\/www.lowi.es\/blog\/?p=14153"},"modified":"2023-10-03T11:14:08","modified_gmt":"2023-10-03T09:14:08","slug":"twitter-es-x","status":"publish","type":"post","link":"https:\/\/www.lowi.es\/blog\/twitter-es-x\/","title":{"rendered":"\u00bfPor qu\u00e9 Twitter ahora es X? Te contamos qu\u00e9 ha ocurrido con la famosa aplicaci\u00f3n"},"content":{"rendered":"<p><span data-contrast=\"none\">Twitter, la conocida red social del pajarito azul que nos ha acompa\u00f1ado durante m\u00e1s de una d\u00e9cada, decide cambiar su imagen y su nombre. Desde el 24 de julio de 2023, Twitter pasa a llamarse X.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Este inesperado cambio de identidad pill\u00f3 por sorpresa a usuarios de todo el mundo, que no esperaban que la compa\u00f1\u00eda renunciara a su ic\u00f3nico logotipo.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">En este art\u00edculo te explicamos los motivos tras esta dr\u00e1stica decisi\u00f3n y c\u00f3mo afecta al d\u00eda a d\u00eda en la red social.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_79_2 ez-toc-wrap-left counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">\u00cdndice de Contenidos<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Alternar tabla de contenidos\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #696969;color:#696969\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #696969;color:#696969\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#%C2%BFQue_es_X_Twitter\" >\u00bfQu\u00e9 es X Twitter?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#%C2%BFPor_que_la_X\" >\u00bfPor qu\u00e9 la X?&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#El_pajaro_de_Twitter\" >El p\u00e1jaro de Twitter&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#%C2%BFComo_afecta_el_cambio_a_los_usuarios_de_Twitter\" >\u00bfC\u00f3mo afecta el cambio a los usuarios de Twitter?&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#La_aplicacion_sigue_siendo_la_misma\" >La aplicaci\u00f3n sigue siendo la misma&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#Tu_cuenta_de_Twitter_esta_a_salvo\" >Tu cuenta de Twitter est\u00e1 a salvo&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#La_esencia_se_mantiene\" >La esencia se mantiene&nbsp;<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#Lo_mejor_y_lo_peor_del_cambio_de_Twitter_a_X\" >Lo mejor y lo peor del cambio de Twitter a X&nbsp;<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#Lo_mejor_del_cambio_a_X\" >Lo mejor del cambio a X&nbsp;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.lowi.es\/blog\/twitter-es-x\/#Lo_peor_del_cambio_a_X\" >Lo peor del cambio a X&nbsp;<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"%C2%BFQue_es_X_Twitter\"><\/span><b><span data-contrast=\"auto\">\u00bfQu\u00e9 es X Twitter?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:360,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\"> <img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-14156 aligncenter\" src=\"https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-X-1000x625.jpeg\" alt=\"twitterx\" width=\"1000\" height=\"625\" srcset=\"https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-X-1000x625.jpeg 1000w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-X-300x188.jpeg 300w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-X-768x480.jpeg 768w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-X.jpeg 1500w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/span><\/p>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">&nbsp;<\/span><span data-contrast=\"none\">X es el nuevo nombre que ha adoptado Twitter tras anunciar que deja atr\u00e1s su imagen corporativa original. La empresa ha decidido evolucionar y expandirse m\u00e1s all\u00e1 de la red social que la hizo famosa.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Esto significa que Twitter (el producto que todos conoc\u00edamos) pas\u00f3 a ser una de las aplicaciones de X, la compa\u00f1\u00eda matriz.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">El objetivo es que X sea mucho m\u00e1s que una red social. La compa\u00f1\u00eda aspira a convertirse en un portal digital que englobe todas las necesidades del usuario.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"%C2%BFPor_que_la_X\"><\/span><b><span data-contrast=\"auto\">\u00bfPor qu\u00e9 la X?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:360,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"none\">El nuevo logotipo de X es una sencilla X de color blanco y negro. Seg\u00fan la empresa, representa las posibilidades infinitas que ofrece el universo digital.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<ol>\n<li data-leveltext=\"%1)\" data-font=\"IBM Plex Sans\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1)&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;numbered&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">La X hace referencia a un cruce de caminos<\/span><\/b><span data-contrast=\"none\">, un punto de encuentro donde conviven diferentes ideas. Refleja la diversidad de servicios y comunidades que acoger\u00e1 la plataforma.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<\/ol>\n<ol>\n<li data-leveltext=\"%1)\" data-font=\"IBM Plex Sans\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1)&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;numbered&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><span data-contrast=\"none\">Adem\u00e1s, <\/span><b><span data-contrast=\"none\">la X es una letra que funciona bien en todos los idiomas y alfabetos<\/span><\/b><span data-contrast=\"none\">. Simboliza el deseo de X de ser un portal global, \u00fatil para cualquier persona del mundo.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<\/ol>\n<ol>\n<li data-leveltext=\"%1)\" data-font=\"IBM Plex Sans\" data-listid=\"1\" data-list-defn-props=\"{&quot;335552541&quot;:0,&quot;335559684&quot;:-1,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769242&quot;:[65533,0],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;%1)&quot;,&quot;469777815&quot;:&quot;multilevel&quot;,&quot;469778510&quot;:&quot;numbered&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><span data-contrast=\"none\">Por \u00faltimo, <\/span><b><span data-contrast=\"none\">la X insin\u00faa que siempre hay m\u00e1s por delante<\/span><\/b><span data-contrast=\"none\">. El recorrido en el universo digital no tiene fin y cada d\u00eda habr\u00e1 nuevas funciones que descubrir.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<\/ol>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"El_pajaro_de_Twitter\"><\/span><b><span data-contrast=\"auto\">El p\u00e1jaro de Twitter<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:360,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559740&quot;:276}\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-14157 aligncenter\" src=\"https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-1000x563.jpeg\" alt=\"pajaro-azul-twitter\" width=\"1000\" height=\"563\" srcset=\"https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-1000x563.jpeg 1000w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-300x169.jpeg 300w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-768x432.jpeg 768w, https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter.jpeg 1280w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/>&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Adi\u00f3s al ic\u00f3nico pajarito azul. El nuevo logotipo de X supone que Twitter se desprende del s\u00edmbolo que la ha representado desde su nacimiento.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Este p\u00e1jaro fue creado en 2006, por el dise\u00f1ador Simon Oxley y otros artistas, como una representaci\u00f3n visual del nombre de la compa\u00f1\u00eda. Las alas del p\u00e1jaro formaban una T, mientras que el cuerpo dibujaba la palabra twitter.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Con los a\u00f1os, el pajarito se consolid\u00f3 como una de las im\u00e1genes corporativas m\u00e1s reconocibles a nivel global.&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Pese a su fuerte identificaci\u00f3n con la marca, Twitter decidi\u00f3 evolucionar. El p\u00e1jaro de twitter, inspirado originalmente en el ave monarca nuquinegro, cede su puesto al nuevo logotipo de X, m\u00e1s minimalista y acorde a las aspiraciones de la compa\u00f1\u00eda.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"%C2%BFComo_afecta_el_cambio_a_los_usuarios_de_Twitter\"><\/span><b><span data-contrast=\"auto\">\u00bfC\u00f3mo afecta el cambio a los usuarios de Twitter?<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:360,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"none\">La gran pregunta que se hacen ahora mismo los usuarios es c\u00f3mo les afectar\u00e1 en el d\u00eda a d\u00eda este cambio de imagen y nombre. La respuesta corta es que por ahora, no hay diferencias notables en la funcionalidad de la red social.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Veamos en m\u00e1s profundidad qu\u00e9 supone el rebranding de Twitter para los millones de personas que lo utilizan a diario.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"La_aplicacion_sigue_siendo_la_misma\"><\/span><b><span data-contrast=\"auto\">La aplicaci\u00f3n sigue siendo la misma<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">Lo primero que debes saber es que la app m\u00f3vil y la web de Twitter no van a modificarse por ahora. M\u00e1s all\u00e1 del icono y el nombre de la aplicaci\u00f3n, todo sigue igual por dentro.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Podr\u00e1s enviar tuits, seguir a otros usuarios, buscar hashtags, etc. La funcionalidad ser\u00e1 exactamente la misma, as\u00ed que no notar\u00e1s ning\u00fan cambio.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">X ha confirmado que la experiencia Twitter que conocemos se mantiene intacta. No hace falta que te acostumbres a una nueva din\u00e1mica o forma de uso.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">As\u00ed que no te preocupes por si la aplicaci\u00f3n ha sufrido un cambio radical, porque tu consumo de gigas habitual mientras utilizas la aplicaci\u00f3n seguir\u00e1 siendo el mismo.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"fasc-button fasc-size-medium fasc-type-flat fasc-rounded-medium fasc-ico-before dashicons-arrow-right-alt fasc-style-bold\" style=\"background-color: #df3343; color: #ffffff;\" href=\"https:\/\/www.lowi.es\/ofertas-fibra-y-movil\/mejor-tarifa-fibra-movil\/\">Descubre nuestra mejor tarifa m\u00f3vil&nbsp;<\/a><\/p>\n<h3 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Tu_cuenta_de_Twitter_esta_a_salvo\"><\/span><b><span data-contrast=\"none\">Tu cuenta de Twitter est\u00e1 a salvo<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:320,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">Otra duda frecuente es si el cambio a X puede afectar a tu cuenta personal de Twitter. Pero no te preocupes, esto tampoco suceder\u00e1.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">El nombre de usuario, tuits, seguidores, listas, etc. permanecer\u00e1n sin modificaciones. No es necesario que hagas ning\u00fan cambio en tu cuenta tras el rebranding.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">X se\u00f1ala que proteger la integridad de las cuentas es una m\u00e1xima prioridad. Tus datos est\u00e1n a salvo.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h3 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"La_esencia_se_mantiene\"><\/span><b><span data-contrast=\"none\">La esencia se mantiene<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:320,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span data-contrast=\"none\">Pese al cambio de nombre y logotipo, la esencia de Twitter se mantiene en la nueva etapa como X. La inmediatez, la conversaci\u00f3n y la informaci\u00f3n en tiempo real seguir\u00e1n estando muy presentes.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">La compa\u00f1\u00eda ha declarado que el esp\u00edritu que inspir\u00f3 el nacimiento de Twitter sigue intacto. Por eso la experiencia no va a variar con el cambio a X.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">La red social seguir\u00e1 siendo un lugar para conectar con los temas de actualidad, tus pasiones y comunidades afines a tus intereses. Todo ello en una plataforma de conversaci\u00f3n en tiempo real.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">As\u00ed que puedes estar tranquilo. Aunque el pajarito se haya ido, la magia de Twitter permanece en la nueva X.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h2 aria-level=\"2\"><span class=\"ez-toc-section\" id=\"Lo_mejor_y_lo_peor_del_cambio_de_Twitter_a_X\"><\/span><b><span data-contrast=\"auto\">Lo mejor y lo peor del cambio de Twitter a X<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:480,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span data-contrast=\"none\">Como hemos visto, la transformaci\u00f3n de Twitter en X no supone un terremoto para los usuarios habituales. Pero s\u00ed es un paso importante en la evoluci\u00f3n de una de las redes sociales m\u00e1s influyentes.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"none\">Repasemos cu\u00e1les pueden ser los puntos a favor y en contra de esta nueva etapa.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<h3 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Lo_mejor_del_cambio_a_X\"><\/span><b><span data-contrast=\"none\">Lo mejor del cambio a X<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:320,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"3\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"1\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Nuevas funciones:<\/span><\/b><span data-contrast=\"none\"> la diversificaci\u00f3n en otros servicios digitales seguramente traer\u00e1 mejoras a Twitter.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"3\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Marca m\u00e1s moderna:<\/span><\/b><span data-contrast=\"none\"> el nuevo nombre y logotipo pretenden estar m\u00e1s en sinton\u00eda con los tiempos.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"3\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Apuesta por la innovaci\u00f3n:<\/span><\/b><span data-contrast=\"none\"> X demuestra que Twitter no se duerme en los laureles y busca constantemente evolucionar.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"3\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">\u00c9nfasis en la diversidad:<\/span><\/b><span data-contrast=\"none\"> la X simboliza la variedad de voces y comunidades que hay en Twitter.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"3\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">M\u00e1s all\u00e1 de las redes sociales:<\/span><\/b><span data-contrast=\"none\"> X tiene el potencial de ser un portal digital integral, no una \u00fanica red social.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<\/ul>\n<h3 aria-level=\"3\"><span class=\"ez-toc-section\" id=\"Lo_peor_del_cambio_a_X\"><\/span><b><span data-contrast=\"none\">Lo peor del cambio a X<\/span><\/b><span data-ccp-props=\"{&quot;134245418&quot;:true,&quot;134245529&quot;:true,&quot;201341983&quot;:0,&quot;335559738&quot;:320,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<ul>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"2\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Adi\u00f3s al ic\u00f3nico p\u00e1jaro:<\/span><\/b><span data-contrast=\"none\"> muchos usuarios echar\u00e1n de menos el famoso s\u00edmbolo de Twitter.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"3\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Gran cambio para los empleados:<\/span><\/b><span data-contrast=\"none\"> es probable que internamente resulte complicado asumir un giro tan radical.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Costumbre al antiguo nombre:<\/span><\/b><span data-contrast=\"none\"> para el p\u00fablico, acostumbrarse a llamar X a la que era Twitter llevar\u00e1 su tiempo.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">Motivos poco claros:<\/span><\/b><span data-contrast=\"none\"> las razones detr\u00e1s del cambio de nombre no han terminado de convencer a algunos usuarios.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<li data-leveltext=\"\u25cf\" data-font=\"Roboto\" data-listid=\"2\" data-list-defn-props=\"{&quot;335551500&quot;:1841431,&quot;335552541&quot;:1,&quot;335559684&quot;:-2,&quot;335559685&quot;:720,&quot;335559991&quot;:360,&quot;469769226&quot;:&quot;Roboto&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u25cf&quot;,&quot;469777815&quot;:&quot;multilevel&quot;}\" aria-setsize=\"-1\" data-aria-posinset=\"4\" data-aria-level=\"1\"><b><span data-contrast=\"none\">\u00bfDistracci\u00f3n de los problemas reales?:<\/span><\/b><span data-contrast=\"none\"> hay quien opina que X deber\u00eda centrarse primero en resolver asuntos como la desinformaci\u00f3n y el spam.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/li>\n<\/ul>\n<p><span data-contrast=\"auto\">Habr\u00e1 que dar tiempo para ver si la nueva identidad X realmente representa una innovaci\u00f3n que mejore la experiencia Twitter. Mientras tanto, muchos seguir\u00e1n refiri\u00e9ndose a la red social por su antiguo nombre, por pura inercia.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n<p><span data-contrast=\"auto\">Sea como sea, esta decisi\u00f3n demuestra que Twitter no se duerme en los laureles y apuesta por reinventarse. El futuro dir\u00e1 si X es recordado como un acierto visionario o como un extra\u00f1o experimento fallido de rebranding.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:200,&quot;335559740&quot;:276}\">&nbsp;<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Twitter, la conocida red social del pajarito azul que nos ha acompa\u00f1ado durante m\u00e1s de una d\u00e9cada, decide cambiar su imagen y su nombre. Desde el 24 de julio de 2023, Twitter pasa a llamarse X.<\/p>\n","protected":false},"author":13,"featured_media":14155,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","footnotes":""},"categories":[7],"tags":[197,221],"class_list":["post-14153","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guias","tag-como-se-hace","tag-redes-sociales"],"jetpack_featured_media_url":"https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg","uagb_featured_image_src":{"full":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",750,400,false],"thumbnail":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x-150x150.jpg",150,150,true],"medium":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x-300x160.jpg",300,160,true],"medium_large":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",750,400,false],"large":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",750,400,false],"1536x1536":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",750,400,false],"2048x2048":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",750,400,false],"authorship-box-avatar":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",150,80,false],"authorship-box-related":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",70,37,false],"small":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",300,160,false],"yarpp-thumbnail":["https:\/\/www.lowi.es\/blog\/wp-content\/uploads\/2023\/10\/twitter-ahora-es-x.jpg",120,64,false]},"uagb_author_info":{"display_name":"Livia Martinenghi","author_link":"https:\/\/www.lowi.es\/blog\/autor\/livia-martinenghi\/"},"uagb_comment_info":0,"uagb_excerpt":"Twitter, la conocida red social del pajarito azul que nos ha acompa\u00f1ado durante m\u00e1s de una d\u00e9cada, decide cambiar su imagen y su nombre. Desde el 24 de julio de 2023, Twitter pasa a llamarse X.","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/posts\/14153","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/users\/13"}],"replies":[{"embeddable":true,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/comments?post=14153"}],"version-history":[{"count":5,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/posts\/14153\/revisions"}],"predecessor-version":[{"id":14161,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/posts\/14153\/revisions\/14161"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/media\/14155"}],"wp:attachment":[{"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/media?parent=14153"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/categories?post=14153"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.lowi.es\/blog\/wp-json\/wp\/v2\/tags?post=14153"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}